Technical writing teams often complain that hardly anyone notices their department and they feel marginalized within the company. But it doesn’t have to be this way, because technical writing has the potential to be right at the heart of the action. After all, the technical writing department is where all the different flows of information at the company all come together. Mirko Trepzik, Head of Information Design and Language Services at BERNINA International AG, showed us how he worked to build bridges and succeeded in making technical writing the company's focal point.